BPW’s Payload

Battleground Pro Wrestling is set to conclude an exhilarating 2024 with the much-anticipated event titled "Payload."

In conceptualizing the design for this event, my goal was to capture a palpable sense of intensity that would resonate with the audience. To achieve this, I leaned into the literal meaning of "Payload" by crafting individual reconnaissance files for each of the featured talents. These meticulously designed files would be assembled into a sleek folder, inviting viewers to place it on their desks, effectively delivering them a rich "payload" of vital information about the wrestling stars.

The promotional flyer is adorned with imagery of a steaming cup of coffee, symbolizing the late nights spent poring over these files. Scattered papers add to the sense of urgency, suggesting that the viewer has immersed themselves in thorough research, gathering all necessary insights. To amplify the theme, the folder itself is crafted to mimic the appearance of a classified document package from a top-secret government agency, enhancing the feeling that crucial knowledge and thrilling secrets are being unveiled.

In addition to the flyer, match cards that spotlight each talent alongside their respective files, designed to be partially open to reveal intriguing details and statistics. This visually striking card will draw the viewer's attention and pique their curiosity. tickets for the event carry the same thematic elements, ensuring a cohesive experience that emphasizes the excitement and mystery surrounding "Payload."

Each show is associated with its own theme, which requires all other elements of the event to align accordingly. Some of these elements include a logo loop that displays continuously throughout the event and nameplate graphics for each of the featured talents.